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Coloured Hair

How To Take Care of Coloured Hair

Sometimes, you just need to add a little colour (Colore) to your life.. Adding a new and fresh hue to your locks is a great way to feel re-energized and gorgeous! They do say that change is as good as a holiday, after all. Whether it be a subtle balayage or more daring tones of blonde and red (or pink and blue), experimenting with colour can be defining, empowering, and just plain fun! 

What’s not fun, however, is sitting with damaged, dull, and faded hair just a week after your visit to the salon. The thing is, colour-treated hair needs a little extra love and care if you want it to stay looking vibrant and healthy. This extra attention will help your strands to hold colour for much longer, leaving you with that “just stepped out of the salon” feeling. 

The question is – 

How to care for coloured hair

Below, we’ll share some of our best-kept secrets with you. We’ll give you advice on what type of premium hair care products you should be using, advice for washing and treating your hair, and we’ll throw in some extra tips on how to care for coloured hair. Here goes: 

Brunette girl with long, wavy hair getting hair oil applied.


Patiently (Pazientemente) Wait 72 Hours Before Shampooing Freshly Coloured Hair 

Many colour treatments work by opening the cuticle layers of your hair strands for deep penetration. After your treatment, the cuticles will close slowly to seal in the pigment. If you wash your hair too soon (when the cuticles are still vulnerable), then you risk washing the colour away and your new shade will fade much faster. 

It can take up to 72 hours for the cuticle layers to fully close – so, the longer you wait to wash your hair after it has been coloured, the more time the pigment will have to seal itself into your locks, making it last longer as a result. 

We do recommend using a sealing and protective product for the first few days after you have applied colour, which can of course be applied every day to help reduce colour fade.  Why not try our Prodigio Regenerating Oil, which will not only help protect hair, but also nourishes and helps to seal split ends. 

Sulfate-free Products Are Your Friend (Tuoi Amici) 

Sulfates in shampoos and conditioners work to create foam for a lathered effect. However, this ingredient can also strip your hair and scalp of its natural oils and moisture – and it will strip your beautiful colour pigment too. 

We suggest that you invest in a quality sulfate-free shampoo and conditioner. These products will not only nourish your hair, but they will help to prevent fading, making your colour last longer. Rossano Ferretti Parma’s range of professional quality sulfate-free products is a great option for all hair types; the formulas have been inspired by the vivid and vital colours of the Italian Riviera (how whimsical)! 

Look for Products That Contain Sunflower Seeds 

Did you know that sunflower seeds contain essential fatty acids, especially Vitamin E and omega-6 fatty acids? This makes them an excellent natural hair moisturizer – and, when your hair is ultimately moisturized, it’s less likely to fade. 

Look for hair care products that are rich in sunflower seeds – and grab some to nibble on while you’re at it! A healthy body equals healthy, fabulous hair! 

Wash Your Hair with Tepid Water 

While hot showers are bliss, the heated water isn’t so great for your hair colour. This is because the hot water opens your hair’s cuticle, allowing the pigment to run out. To prevent watching the best of your colour go down the drain, rinse your hair with tepid water. And, if you want to seal in moisture and the colour treatment, rinse your conditioner out with colder water. 

Wash Your Hair Less Often (Amiamo il Dry Shampoo!) 

Whether your hair is coloured or not, washing your hair every day is a habit you want to avoid. This is one sure way to strip your hair and scalp of natural nourishing oils. It will also make your treatment wash out faster. 

Instead, wash your hair every second or third day and use an effective dry shampoo for your “off” days. Our aerosol free dry shampoo crème is the perfect companion for keeping your hair and scalp clean and refreshed between washes. 

Protect Your Hair from Heat 

Heat is another element that can strip away colour and damage hair. The good news is that you don’t have to ditch your hot styling tools altogether. You can use a heat protectant spray before blow-drying or styling. Luxury heat protectant sprays will help to lock in moisture during styling and will assist in maintaining your colour overall. 

Try our Dolce Satin Glow Booster spray to reduce colour loss, while keeping your hair healthy and shiny after styling. 

Stay Away from Chlorinated Pools 

Chlorine is a chemical bleaching agent that can quickly strip colour from your hair. Blonde shades are susceptible to turning a greenish tint, while darker colours can become dull and faded-looking. However, this doesn’t mean that you need to ditch the pool altogether, just get yourself a waterproof swimming cap and remember to protect your hair with a protective product like Brillante Protect & Shine Oil before you dive in! 

Learn to Love Leave-in Treatments 

Colour treated hair needs moisture to thrive. It’s this hydration that also keeps your hair nourished and safe from further damage – such as the drying effects of the sun’s UV rays, for example. A leave-in treatment is one way to ensure that your strands are optimally hydrated to encourage a lasting and vibrant colour. 

Girl holding Rossano Ferretti Parma's Vivace leave-in conditioner.



The bottom line is that looking great entails some effort, and this includes maintaining your hair colour treatment. The good news, in this regard, is that the effort is minimal!  

* The haircare products in this guide have been brought to you by Rossano Ferretti Parma, a luxury haircare brand that draws inspiration from the invigorating, intoxicating passion of its Italian Homeland. The brand’s purpose is to deliver high-end and super effective products that are also cruelty-free, packed with naturally derived ingredients, avoiding harsh chemicals to create healthy hair products that work to protect, nourish, and enliven your locks for the most beautiful hair. 

Take our free online hair quiz to discover your own personalized hair care routine and enjoy healthy and nourished hair with Italian Designer Haircare.