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How to build the best hair care routine

Rossano Ferretti’s vision for you is that you care for your hair using gentle, natural products that enhance your hair expression rather than damaging it. For this reason, we turned to our team of leading hair experts for advice on the best hair care routines and treatments.

While we know a hair care routine can differ from person to person, and we appreciate the love and desire for individuality, we’ve created an effective rhythm that will get you going.

Below, we’ve included two examples of daily and weekly hair routines. You can follow these routines step-for-step (which we suggest) or adjust them to best suit your lifestyle and hair goals.

Rossano Ferretti Parma's shampoos

A good hair care routine to follow daily:

Step 1: Shampoo or Dry Shampoo

Washing your hair daily can do more harm than good. This is because shampoos can strip the natural nourishing oils (sebum) from your head and hair. We recommend washing your hair with a sulfate-free shampoo every 2-3 days, and substituting with a dry shampoo crème every other day.

Use Grandioso Extra Volume Shampoo to lift fine or flat hair, Dolce Repair and Nourish Shampoo to nourish all dry hair types, Vita Rejuvenating Shampoo to rejuvenate fragile, thin or aging hair, or Intenso Smoothing Shampoo to tame and smoothen thick, unruly hair.

Remember to rinse your hair with lukewarm water. Cooler water helps to seal in the ingredients of each formula so that your hair is intensely nourished and shinier for longer periods.

Step 2: Condition

Rossano Ferretti Parma's masks and conditioners.

Conditioning your hair after washing it is essential, regardless of your hair type. This step ensures your hair is optimally moisturised so that your tresses are softer and smoother with fewer flyaway strands.

However, the trick is not to apply too much as our formulas are super rich and highly concentrated in the best natural ingredients. Use just enough to coat the length of the strands.

Avoid applying conditioner/masks to your roots because this may encourage faster oil build-up and leave your hair feeling heavy or lank.

At Rossano Ferretti Parma, we proudly house a wide range of vegan-friendly, cruelty-free conditioners that cater to your specific hair needs and are 100% made in

Italy. From intense moisturising to volume and hair regeneration, our formulas cleverly support all types of hair journeys.

Leave the conditioner for a few minutes before rinsing thoroughly with lukewarm water.

Step 3: Leave-in Conditioner

This step is especially essential if you have dry, thirsty hair. Apply a leave-in conditioner on days when you wash your hair. A professional leave-in conditioner will moisturise and de-frizz your tresses making your hair look glossier and, thus, healthier.

Try Vivace Leave-In Conditioner for the best results. Spray the formula onto the lengths of freshly washed, damp hair. Brush the spray through your locks for even distribution before hair drying or styling.

Your hair will instantly feel softer, tangle-free and more pliable as you continue with your hair routine.

Step 4: Prep for styling

It’s essential that you coat your hair strands with some heat protectant before you heat style and dry them. Heat protectants provide a protective barrier between your hair hot styling tools and other harsh elements (like UV rays from the sun). This prevents your hair from drying out and becoming dull and listless.

The reality is that heat styling takes a toll on hair, so it’s important to keep your locks protected.

Step 5: Drying and styling

Now, it’s time to dry your hair. For smooth, frizz-free tresses, avoid vigorously rubbing hair with a cotton hair towel.  The friction (plus the dryness of the material) can cause damage and leave you with frustrating flyaways. Ideally, you want to allow your hair to air dry (or use a microfiber towel to gently remove excess water from hair) so that damage through styling is reduced. If you must dry your locks and style them using heat tools, keep the heat settings low.

Finish off with Brillante Protective and Shining Oil to deeply hydrate, seal and protect your tresses from heat – all while adding a glossy sheen.


The best hair care routine to follow weekly:

For the best hair care routine, you can add a step or two once a week to create a weekly routine that enhances hair beauty.

Deep condition

Deep conditioners and hair treatments will infuse your hair with nutrients that soften and nourish your locks. Deeply condition once a week to infuse your strands with powerful ingredients that help to maintain flowing, naturally beautiful hair, in addition to your usual RF conditioner or mask.

 Rossano Ferretti Parma's Prodigio regenerating treatment and regenerating oil.

Our secret: Prodigio Regenerating Treatment

Apply this intense pre-wash treatment to wet hair before washing it with shampoo and bask in replenished, renewed, and regenerated hair.

Oil Massage

Apply hair oil to your locks once a week to repair and renew damaged hair.

Use our invigorating Prodigio Regenerating Hair Supplement weekly or even daily to seal split ends, smoothen the hair shaft, and add lustre. This oil can be added as a final touch to styling and can be applied to wet or dry hair.

Use Rossano Ferretti’s Italian-inspired designer hair care range to create a sensorial hair care routine that simplifies hair wellness while amplifying hair beauty.

In Italy, we have a saying, “Meglio Tardi Che Mai.” Translated, it means “better late than never.”

It’s never too late to start a hair care routine. Whether your hair’s been damaged from over processing, heat, or has aged, a gentle and natural hair routine can quickly reverse damage to leave hair looking bellissimi.