The Legacy of Rossano Ferretti: Then and Now
This is a story of beauty, where a passion for hair combines with great ambition to create an inspiring adventure that has enhanced the natural and unique charm of men and women around the globe. It is the story of Rossano Ferretti, an Italian born hairstylist, affectionately referred to as the world’s hair Maestro, who completes three generations of hair heritage.
Born into a world of hairdressing, Rossano followed in his family’s footsteps and created an empire that is recognised for its premium hair spas and designer haircare products. The result, our haute-couture brand: Rossano Ferretti Parma.
In the beginning…
Rossano’s love for hair runs blood deep. As a child, he was influenced by his grandfather, a barber who did house calls on his Lambretta, and his mother and grandmother who ran a small salon in his home village of Campegine. Suffice it to say, “hair” comes naturally to Ferretti and his journey towards establishing our brand was ignited by true passion.
Delighting in his childhood and drawing inspiration from the magnificent Italian landscape, Rossano soon had an urge to make great strides. In the mid-1970s, when he was just 15 and without knowing a word of English, he went to London to study hair design. His dream was to create a timeless style that would encourage individuals to embrace their unique natural beauty.
“When I was 12, I would sell my paintings to my professors. I always had a sense of harmony and beauty, and aesthetics and colour.”
– Interview with Vogue Arabia
Building an empire…
When Rossano arrived in London, he attended the Sassoon Academy for just one week before being offered a job by his teacher, but he couldn’t accept. This was because from this point, he decided to travel the world instead to conquer the swinging fashion scenes and set his scissors to the heads of celebrities, supermodels, royals and the rich and famous. Wherever he went, he left his clients in awe.
Enveloping himself in brilliance and culture, Rossano continued to improve his hair knowledge and soon became renowned as the world’s “hair maestro”. His exclusive haircutting technique called the “Ferretti Metodo Cut”, which is famously known today around the world as the Invisible Cut and referred to as the most revolutionary in the industry.
“This particular period in my life was the incubator for my revolutionary technique, the moment where I was able to breathe life into my original vision and dream.”
– Rossano Ferretti
This revolutionary haircutting method was the first step towards offering his clients a unique and bespoke experience.
Opening his first salon…
Living up to his aspirations, Rossano established his first salon in Parma, Italy in 1990. The salon is located in a historic building on Repubblica street, one of the most important streets in the city. When the hair maestro first opened this seemingly discreet salon, industry members doubted its success – “it will never work…” – they said.
Little did these naysayers know that this quaint hair salon would become one of many famous luxury hair spas frequented by the world’s most elite. Rossano believes that when you have a vision, you undoubtedly have to prove its success. Once accomplished, your vision then becomes an example, inspiring others to follow their visions and dreams too.
He tells us: “Talent alone without consistency is absolutely useless!”
Approaching 100 years of hairdressing heritage…
Continuing with his family heritage, and together with his sister, Lorenza, iconic hairdresser and teacher herself, Rossano has turned his vision into a new era of cutting. A fire that sparked more than 3 generations ago has progressed into a blaze of brilliance.
Rossano and his sister have created a path for those who aspire to become talented hairstylists. This allows us to enhance the individual beauty of every client, customising each haircut according to the hair type and the characteristics of the unique person.
“Since the beginning, we have been able to masterfully strip hairdressing back to emphasizing hair beauty in a more harmonious, respectful, natural and holistic way, supporting our clients’ daily home hair beauty routines.”
– Rossano Ferretti
Today…
International luxury destination hair spas
Fast forward to today, Rossano Ferretti has expanded to include more than 20 internationally acclaimed hair spas in locations such as Paris, New York, Hong Kong, Maldives, Milano, Bali Geneva, Dubai, Vienna and Monaco to name a few! Each hair spa is luxuriously tranquil and caters to individuals who want to be treated to a serene journey experience that leaves them feeling beautiful in the hair and skin they are in.
“I created the Invisible Haircut to make every individual beautiful in their own way”
– Rossano Ferretti
Luxurious, Italian designer haircare…
The brand has also since released a line of premium natural hair care products that draw inspiration from the rich Italian landscape. In fact, the luxurious collection of products were originally only available in Rossano Ferretti HairSpas, but after winning numerous hair & beauty awards worldwide, Rossano decided to launch the collections online, making them available globally to all hair passionistas.
Each formula, meticulously hand-crafted by the world’s leading hair artisans, using innovative skincare technology, is vegan, cruelty-free, dermatologically tested and includes wholesome naturally-derived ingredients to nourish and protect hair without the use of harsh chemicals. Now, fans can enhance the natural flow of their hair from the comfort of their homes, giving everyone access to Rossano Ferretti’s unique luxury blends of exclusive “haircare in a bottle”.
Global ambassador for hair and beauty industry giants
From working closely with L’Oreal as their Global Ambassador for 12 years, Rossano Ferretti’s unparalleled knowledge and skills continued to be in huge demand and he then partnered with Coty, (now Wella) in 2018 to shift the paradigms which often rule self-love.
Since 2019, Rossano Ferretti is also Global Brand Ambassador for Great Lengths. Great Lengths is the worldwide leading brand in premium quality hair extensions, with a heritage of thirty years.
Great Lengths, same as Rossano Ferretti, celebrates beauty in all forms, exceptional quality and made in Italy, making this the perfect partnership to increase the awareness of the brand, both in the professional and consumer community.
As Global Brand Ambassador, Rossano Ferretti has provided his expertise and mastery in supporting Great Lengths in bringing to life the company image and vision.
In addition to his role with Great Lengths, Rossano Ferretti expanded his ambassadorial influence by becoming a Global Brand Ambassador for Gama Professional. This partnership led to the creation of the limited edition iQ3 hairdryer, a stunning example of Italian craftsmanship and innovation. Weighing just 294g, the hairdryer is as light as a smartphone, energy efficient, ergonomically designed and compact for travel, yet exceptionally powerful.
In 2024, Rossano Ferretti expanded his collaborations further by partnering with KIKO Milano, the world’s fastest-growing beauty brand, to co-create their first-ever haircare line. KIKO approached Rossano with the aim of bringing the best of the best into their entry into the haircare industry. This collaboration brought together the finest of Italian beauty expertise, combining Rossano’s philosophy of healthy hair with KIKO’s innovative approach to cosmetics. Drawing on Rossano’s 30 plus years’ of experience, Rossano worked closely with KIKO Milano to develop a line that simplifies haircare while delivering beautiful results, using natural ingredients.
Luxury Destination Rossano Ferretti Hair Spas
Abu Dhabi Edition, Four Seasons Bali, Belgrade, Chiavari, Park Hyatt Dubai, La Réserve Geneva, Rosewood Hong Kong, Four Seasons Los Cabos, Four Seasons Madrid, Four Seasons Maldives, Faena Hotel Miami, Four Seasons Milano, Thermes Marins Monaco, Park Hyatt New York , Cheval Blanc Paris, Parma, Hotel Hassler Rome, Verona, Park Hyatt Vienna.
