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How to make gray hair shine

Some people confidently wear their silver hair like a badge of honor – and we’re all for it! If you are ready to let your hair age naturally but still want to parade locks that are vibrant and shiny, then keep reading. Below, the Rossano Ferretti Parma team shares tips for embracing gray hair and improving its health to prevent the unwanted dull and lifeless “aging gray” look.

Vita Rejuvenating Routine
Splendido Blonde Brightening Routine
Vivace Leave in Conditioner

Did you know?

Gray hair is not actually gray. Pigmented hair and white hair with no pigment in the strands meld together to give an overall appearance of gray. This is the transitional state of our locks before they turn completely white.

Grey hair can often feel coarse, brittle, and dull. However, with the right professional hair care products at your disposal, you can nourish your silver crown and hydrate it so that it is kept soft, supple, shiny, and as healthy as possible. Allow us to share our secrets with you…!

A lady with long, wavy grey hair.

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The best tips for gray hair care:

Double cleanse

Double cleanse your hair with a sulfate-free shampoo. For this, we recommend our Vita Rejuvenating Shampoo. Inspired by autumn rains that revitalize the Tuscany countryside, this natural infusion stimulates the scalp, improving hair strength and elasticity.

Use your stimulating shampoo to wash your hair twice, concentrating on the roots, not the ends of your hair. The first cleanse will clean your scalp and the second will remove any build-up left on your strands. As you rinse, the sulfate-free formula will gently cleanse the rest of your locks.

Follow up with the Vita Rejuvenating Conditioner, a lightweight formula gentle enough for every day use yet highly moisturizing for vibrant, energized locks!

*There is no risk of gray discoloration with Rossano Ferretti products.

Rossano Ferretti Parma's Vita rejuvenating shampoo and mask

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The gray hair rinse

If your gray hair is flecked with many white strands, then you may experience yellowing and discoloration. This discoloration is often inevitable and is caused by pollution in the air or exposure to chlorinated and hard water. The result is brassy locks that are dull and lifeless.

To curb this problem, you can visit a salon to neutralize your grays and even out the color. For example, applying the Splendido Purple Shampoo can counteract any yellowing, keeping your white strands white for a beautifully enhanced shiny gray look.

**Gray hair rinses can be requested at your salon.

Rossano Ferretti Parma's Splendido Colour purple shampoo and Mask

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Apply a leave-in treatment to the ends

The best products for gray hair are ones that deeply penetrate your strands to optimally hydrate them, locking in moisture for a long-lasting effect. For this, you want to get your hands on the best leave-in conditioner for gray hair, namely our award-winning luxury Leave In Hair Conditioner.

Applying a Leave In Conditioner to the lengths of your gray hair will soften and smooth strands, making hair  frizz-free, healthy and shiny. Our naturally derived leave-in treatment has the advantage that it leaves absolutely no build-up or sticky residue. Instead, after just one application, your grey locks will feel silkier and more energized than before!

leave in conditioner from the Vivace line by Rossano Ferretti Parma.

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Think hair type

Use gray hair products that will complement your hair type and texture. Our range of anti-aging hair care products are safe to use on all hair colors, including color-treated hair, and do not discolor strands. This allows you to select products that will target other hair problems whilst enhancing the tones of your locks.

Tip: If you have thin and flat hair, then don’t go too heavy on the conditioner. However, if your hair is thick and naturally coarser, then choose a conditioner designed for heavier strands.

To optimally soften your hair for glossier strands, apply a luxury hair mask at least once a week. You can’t go wrong with our Vita Rejuvenating Mask. Lovingly made in Italy along with all Rossano Ferretti Parma products and infused with 98% rich naturally derived ingredients such as coconut oil, avocado, and shea butter; this product has been formulated to bring resilience, softness, and vitality back to fragile gray hair. The intense hair strengthening treatment can be used either as a pre-wash or post-wash mask, with effective results, every time.

“Gray hair is beautiful, and if you apply the best hair care for gray hair, you will have vibrant, natural-colored locks that age gracefully.”

– Rossano Ferretti

Rossano Ferretti Parma's Vita rejuvenating mask

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Rossano Ferretti Parma’s range of luxury products for aging hair is gentle on the hair and gentle on the environment. Derived from naturally derived ingredients, each formula is free from harmful chemicals such as sulfates and parabens and at no point were any of the products tested on animals.

Shop Rossano Ferretti’s Vita anti-aging hair care products and the Splendido Purple Routine for beautiful and vibrant gray hair.

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